Explain it to others. I did a lot. Exactly with the above headline. I thought it was simple enough ? It was(n’t) because it triggered questions and made people . . .
. . . Stop instead of walking away.
„So how do you get money out of it ?“ is one of their favorite questions to which I usually reply: „Wrong approach. SoMe is the loooong winded road to the market. The BIG wheel. Or let me put it this way . . . do you have a twitter, fb-fanpage, G+, LinkedIn ?“
„Yes, yes, yes and . . . yes.“
„How do THEY make YOU money ?“
„Erm . . . ok . . . hmh, it takes time, likes, fans and spreading the word and still cannot say that business is directly linked to my SoMe. Unless of course you have solid funds to sponsor an agency or so for the quick success. Which is not guaranteed either.“
„See ? But what EAV does is fueling your Social-Media output. Accelerating exactly the process of likes, fans, spreading the word or whatever it is legally and white hat you want to achieve with major Online-Networks. It’s as simple as that.“
“If you can’t explain it simply, you don’t understand it well enough,” Albert Einstein.
„Want some examples of what I accomplished with the help of EAV ?“
„Yes, sure, go tell . . . „
„So which example would interest you the most, LinkedIn, twitter, facebook, G+ or YouTube ?“
I will follow up this blog with examples once I got 50+ completions in this Survey on Potential Impact of EAV EmpireAVenue on your Marketing Mix >>>>>
Follow my invitation to EAV Leader (100 USD investment) and have a boost start.
Questions ? Just ask . . . hehehe . . .
I would definetely like to know what you accomplished with LinkedIn and how!
Kommentar von Sunish Sebastian — Juli 27, 2014 @ 10:10 am |
Hi Sunish, many thanks. The jury is still out though Google+ is in lead with 9 votes right now. In the meantime you may have a look at my https://wiedow.wordpress.com/2014/03/24/empireavenue-macht-richtig-feuer-im-kessel/ from last March . . . albeit in German language, the visuals give you an idea about the impact of EAV on LinkedIn.
Kommentar von Andreas Wiedow — Juli 31, 2014 @ 12:33 pm |
Danke
Kommentar von TFH — Juli 27, 2014 @ 2:10 pm |
I think you reallly hit on what separates the serious social media players from the posers. It’s an immersion into the culture for quality networking, not a quick-money, low investment ploy or superficial sales pitch. That dose of reality that shines through in Empire Avenue interaction is what gives the genuine bond and mark of sincerity to the relationships formed on the Avenue that people who rely on bulk email lists and intrusive advertising will never understand in an artificial sales posture.
Kommentar von Ron Sidwell — Juli 27, 2014 @ 2:11 pm |
Thanks, Ron, yes, sorting the wheat from the chaff asap is crucial me thinks. Otherwise you get lost with various time sinks and energy vampires. Allow a virtual 20 seconds opening followed by two or three qualifying questions . . . and if they don’t respond well . . . well . . . move on.
Kommentar von Andreas Wiedow — Juli 31, 2014 @ 12:38 pm |
Nice explanation, Andreas!
Kommentar von Adrian — Juli 28, 2014 @ 9:52 am |
Thank you, Adrian, so it made sense . . . 🙂
Kommentar von Andreas Wiedow — Juli 31, 2014 @ 12:34 pm |
Nice communication – I tried it just with some pictures at http://detart.wordpress.com/2014/07/31/why-empire-avenue/
Kommentar von Detlev Artelt — Juli 31, 2014 @ 1:25 am |
Yeah, you’re right, I should do more visuals in my blogs . . . 😉
Kommentar von Andreas Wiedow — Juli 31, 2014 @ 12:34 pm |
Hat dies auf Greatpoetrymhf's Weblog rebloggt und kommentierte:
#granniegram shared the love here http://www.scoop.it/t/freedomoftheinternet/p/4025505092/2014/07/30/empireavenue-fuel-your-social-media-output-a-typical-conversation
Kommentar von greatpoetrymhf — August 3, 2014 @ 9:06 pm |
I sometimes try to explain EA as just another social media channel; albeit one built upon the other channels.
The great strength of EA is that it can assist with achieving many different goals; unfortunately that complexity also can become a weakness.
Kommentar von Harold Gardner — August 4, 2014 @ 3:15 am |
I knew many people have written posts about EAv, but had never seen them gathered together by subject. Excellent job! BTW, I love the play on words in your blog name! :O)
Kommentar von kentuckygal50 — Juni 1, 2015 @ 5:47 pm |